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The Current to Ask Its Listeners to Pick An Entire Day of Music During the First-Ever "Radio Free Current" on Tuesday, May 1
"Radio Free Current" seeks to give The Current's audience an interactive, meaningful voice in the selection of the station's music
April 16, 2007
(St. Paul, Minn.)—April 16, 2007—On Tuesday, May 1 The Current™ will turn the station over to its listeners. From 9 a.m.-11 p.m. "Radio Free Current" will be a day of music chosen entirely by The Current's audience—both its radio listeners and fans from around the world who listen via The Current's live Web stream at thecurrent.org.
"We created Radio Free Current to give our audience another way in to The Current community," says Steve Nelson, program director, 89.3 The Current. "The Current would not exist without the community that supports it, so we want to interact with that community in as many ways as we can."
Beginning Monday, April 23 users will be able to log on to The Current's Web site—thecurrent.org—make requests, pick three song sets and tell The Current why they want to hear a particular song. Then on May 1 from 9 a.m.-11 p.m. The Current DJs will spin the most popular and most interesting listener requests. "Radio Free Current" will also feature hourly runoff online voting for particular artists. Until April 27, listeners can also upload audio of themselves talking about "Radio Free Current." We'll choose the best listener-submitted audio to play on May 1.
About The Current
The Current is a unique radio station featuring the best new music alongside legendary artists. The Current began in 2005 as a non-commercial, member-supported Minnesota Public Radio station in the Twin Cities.
The Current is heard on KCMP 89.3 FM in the Twin Cities, KMSE 88.7 FM in Rochester, and around the world on thecurrent.org.
Press Contacts:
Christina Schmitt
Minnesota Public Radio
651-290-1449
cschmitt@mpr.org
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